For State Farm agents & small business owners
Built to own

AI Business Command Center · for State Farm agents

You don't need software. You need a home for your agency.

We build your Business Command Center — one place that runs your books, your team and your paperwork, with Claude AI built in. It's yours: one-time setup, no subscriptions.

  • Your Compensation Statements, payroll and bank statements post to your books by themselves.
  • Your monthly reports land in your inbox — no chasing paperwork.
  • See how your team and producers are really doing, at a glance.
Featured Case Study

Alyssa Holloway, State Farm agent — her story

Alyssa is also an Imaginary Farms referral partner.

15 years

serving 300+ State Farm agents

Yours

database, webapp and workflows

8–10 business days

from kickoff to your Base handoff

Already speaks your language: Compensation Statements · ScoreCard · AIPP · production tiers · producers · multiple offices

Watch your books do themselves.

Compensation Statement — Sample
  • New Auto Commission$4,218
  • Fire New Business$1,876
  • Life Production Bonus$950
  • Renewal / Service Comp$6,432
  • Chargebacks−$312
General Ledger
  • New Auto Commission$4,218
  • Fire New Business$1,876
  • Life Production Bonus$950
  • Renewal / Service Comp$6,432
  • Chargebacks−$312
Month Commission Revenue
$0
P&L updated

Arrives in your Gmail. Like it does every month.

Illustration — sample data

See the full demo

What our clients are saying

Alyssa's story is at the top of this page. Here's what a few more of our clients have to say.

"My Social Media Content this month is all done and being automatically posted daily to my Business Pages, and my Claude is monitoring, engaging and promptly replying to comments, stickers and gifts for me!"
J

Janis

Independent Insurance Broker

"Today is the first time in six years that my financials for the prior month were in my hands by the 2nd day of the new month — Summary, Highlights, Specific trends, areas to pay attention to and tax liability projection, full report landed in my email for my review. Claude even gave me suggestions on how to improve in certain areas... WOW!"
P

Peter

Roofing Company Owner

"I can create my own Role Play Trainings for my teammates with my Claude AI! Focusing on my agency's strengths and how I want my team representing our brand."
S

Stephanie

Farmers Insurance Agent

Our Approach · Blueprint to KeysFour stages · One property

From blueprint to keys — then your Claude.ai handles it.

01

We Build the Home

Foundation poured. Wiring run. Plumbing in. Then walls, doors, windows — furniture arranged the way you'd want it.

02

We Hand You the Keys

Your Business Command Center is ready in 8–10 business days for Base (12–15 for Premium, 15–20 for SuperDuper). Fully yours. Nothing rented, nothing subscribed.

03

Your Claude.ai Handles It

Your Claude.ai lives on the property. Move a wall, repaint a room, rewire a workflow — just ask, at your pace, in your own words.

04

Your Home Grows With You

Add your second office, grow your team, launch financial services? We frame out the addition. The property expands as your agency does.

Remi, your BCC coach — 60 seconds

Ask Your Numbers

Just ask. Your BCC answers from your real data.

No reports to dig through. Type a question the way you'd ask a sharp assistant.

Which producer had the best retention this quarter?

Marcus leads at 94% retention, up 3 points from last quarter. Tasha is close behind at 91%.

Sample questions with sample data.

Every document knows where to go.

01

Gmail Inbox

3 attachments
Comp StatementPayroll ReportBank Statement

Attachments arrive all month.

02

Google Drive — BCC Directory

BCC /
2026 /
September /
Comp_Sept_2026.pdf

Saved and filed automatically. Named right. Every time.

03

BCC Documents Library

September Comp Statement

Viewable and searchable in your BCC.

04

Your Financials

General Ledger
P&L
Ops Rollup

The numbers inside are already in your books.

The month starts with one more attachment.

Illustration — sample data

The Hours-Back Calculator

What is paperwork costing you?

Hours a year

120

Cost a year

$18,000

Pays for itself in

4 months

if your BCC gives you back just half those hours (based on the $2,999 Base package)

Your own estimate — results depend on your agency. The Base package is a one-time $2,999.

60-Second Quiz

Which BCC fits your agency?

Three quick taps and we'll point you to the right package.

Question 1 of 3

How many offices do you run?

The investmentPricing

Custom software costs $50,000+. And you'll rehire the builder every time your agency changes.

Your BCC is a one-time build. You own it. Your Claude.ai handles the changes — no rebuild, no retainer, no ransom.

Base60–90 hours of setup, done for you

Financial & Operations Foundation

Everything you need to run the business you already have — the general ledger, the document pipeline, the workflows, and the wiki that keeps it all documented.

Best for: agents who want their books and paperwork running on their own.

$2,999/ entity · one-time
  • A real accounting system for your agency
  • Last year's books loaded in, so you start with history
  • Compensation Statements, deductions and payroll posted automatically
  • Bank and credit card statements posted automatically
  • Profit & loss and balance sheet, ready any time
  • Email attachments saved and filed for you
  • Monthly workflows that run on their own
  • Your agency's how-to library for your team
  • Searchable document library + social media starter kit
  • Your team roster, set up and ready
  • Deadlines, renewals, tasks and alerts in one place
  • Your own app, your own data, your own Claude — all in your name
  • Separate logins for you and your team
  • 90 days of Priority Support after handoff
Purchase Base — $2,999 →
Premium90–120 hours of setup, done for you

Base + 12-Module Team Ops

Turns your BCC from an agent-only cockpit into a complete team operations platform — leads, coaching, time, PTO, personnel, licenses, and more.

Best for: agents with a team to track, coach and manage.

$3,999/ entity · one-time

Everything in Base, plus —

  • Lead tracking, from first contact to bound policy
  • AI coaching for your producers
  • See where your team's hours go
  • Log quotes, apps and bound policies in seconds
  • Team scoreboard
  • Time-off requests and balances
  • Employee handbook, always up to date
  • Benefits enrollment & tracking
  • Secure employee files
  • License and CE reminders
  • Birthdays and work anniversaries
  • Emergency contacts for your team
Purchase Premium — $3,999 →
SuperDuper220–250 hours of setup, done for you

Premium + Producer-Scale Stack

A producer-scale operating system: policy pipeline, per-producer comp modeling, multi-office rollups, pay-period close with immutability, and an in-module time clock.

Best for: agencies with multiple producers or offices.

$5,999/ entity · one-time

Everything in Premium, plus —

  • Every quote tracked to bound, by producer
  • Each producer's numbers at a glance
  • Scorecards built around your goals
  • Test a pay change before you make it
  • Ready-made producer pay plans
  • Lock each pay period so the numbers can't change
  • Chargebacks tracked against producer pay
  • All your offices in one view
  • Built-in time clock with automatic lunch breaks
Purchase SuperDuper — $5,999 →

Build it yourself

$1,499 one-time

Your Claude builds it with our step-by-step courses — yours to keep, with BCC Builders support included free.

See the DIY Kit
Limited Availability

We take on a limited number of new builds each month, so every Business Command Center gets our full attention.

You'll own everything we build — no ongoing commitment required.

What Happens Next

From your first call to your keys.

  1. 1

    Free 30-minute call

    We learn how your agency runs and answer your questions. No pressure.

  2. 2

    Pick your package

    Base, Premium or SuperDuper. One-time price, no subscriptions.

  3. 3

    Kickoff

    We set up your accounts and gather last year's statements and documents.

  4. 4

    We build it

    Base is ready in 8–10 business days (Premium 12–15, SuperDuper 15–20).

  5. 5

    You get the keys

    Training on your new system, plus 90 days of Priority Support.

Free Field Guide

Putting AI to Work in Your Agency

The State Farm Agent's Field Guide — ten prompts to run this week, and the right order to put AI to work. Free.

Get the free guide
Rebecca Coelho, The Claude Whisperer

Who builds your BCC

Built by someone who knows your world.

Imaginary Farms was founded by Rebecca Coelho — The Claude Whisperer — who ran an accounting firm serving 300+ State Farm agents for 15 years. She built the Business Command Center to be the partner agents always needed: one that understands Compensation Statements, ScoreCard and how an agency really runs.

Meet Rebecca →
Common Questions

Questions? We've Got Answers.

Everything you need to know before getting started.

Still have questions? Book a call — we're happy to chat.

Let's chat

Ready to Meet Your AI Business Partner?

Book a free discovery call. No pitch, no pressure — just a conversation about what's possible for your business.

Book Your Free Call